Battle of the Brands: Dealers increase Stock of Samsung and Hisense TVs

Over the last six months Samsung and Hisense Tvs popularity has been eroded after topping the top positions in November 2016. Samsung is down 60%, where Hisense is abandoning 72%. On the dealers front, the total stock value of Samsung TVs listed in April 2017 is at Ksh 24.3m representing 19.2% of the total listings. […]

Jun 14, 2017

 
 

Over the last six months Samsung and Hisense Tvs popularity has been eroded after topping the top positions in November 2016. Samsung is down 60%, where Hisense is abandoning 72%. On the dealers front, the total stock value of Samsung TVs listed in April 2017 is at Ksh 24.3m representing 19.2% of the total listings. Hisense’s Ksh. 14.9m is accounting for 11.8%.

The market insights below are provided by Data Fintech, based on data collected from the online marketplace pigiame.co.ke, over a period of 16 months (January 2016 to April 2017.) This content is a snapshot extracted from the Kenya Electronic Market Trends Report, provided by Data Fintech.

 

data, analytics, big data kenya, big data, electronics, trends, samsung, hisense, pigiame, TVs, Televisions, analaytics, Business intelligence Kenya, Business Intelligence